Nokia: “What’s In a Name?”
Posted by Doug Smith on 09/10/06 in Smart Phones
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Looks like the Nokia Marketing guys are finally starting to come around to the fact that no one can remember the names of their phones. I for one have never been able to keep them straight. Nokia’s generally uses a numbering system for their devices which makes device supercession difficult to remember. Even though they have come out with phones like the N-Gage and N-Series phones, Nokia still does not have the household named phone like Motorola’s Razr.
Another "we better get this done in hurry" for Nokia is rolling out the hugely popular "ultra thin" style flip phones not currently in their stable. Nokia’s Head Marketing Guy, Keith Pardy had this to say: "We have been slow on the uptake. We are not happy that we are late with that, but we are working on it. But at the same time you have to be looking at what’s next,"
So whats in a name for Nokia? I dunno, but they still make some pretty cool devices none the less!
Source: Reuters via phonescoop.com
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