The Palm Centro Sells 1 Million
Posted by Chris Leckness on 03/31/08 in At&t, Palm, Smart Phones, Sprint
Palm announced the Centro late last year. They were after the gray area of users in the US. The people that wanted more from their feature phone, but didn’t really need a super PDA Phone like a Windows Mobile device, Blackberry, etc. They were targeting 1st time smartphone users. The price point was a complete win. Since then, the Centro has been released on the Sprint and AT&T Network. We have reviewers working on reviews of both devices right now. I have taken a quick look at both of them and they are quite nice for as affordable as they are. ( AT&T 1st look - Sprint 1st Look ) Well, I am here to bring some good news on the Centro front. There have been over 1 million Centro smartphones sold already. That is quite impressive, but I am not surprised. The price point makes the Centro an easy choice for many.
Palm, Inc. today announced that it has sold its one-millionth Palm Centro smartphone, demonstrating the $99 product’s mass appeal to customers ready to get all the power of a smartphone at the price of a traditional mobile phone. Palm is now shipping Centro in 10 countries worldwide, including Hong Kong, Singapore, India, the UK, Germany, Spain, Ireland, France and Italy, and its already-rapid momentum is set to grow as Palm debuts the product in additional countries around the globe.
“The Palm Centro is flying off the shelves because users who want to step up to a smartphone see it as the perfect first choice,” said Brodie Keast, senior vice president of marketing for Palm, Inc. “It has everything a person needs to stay organized and connected with everyone who is important to them. We’re very excited about the Centro’s near-instant popularity in the U.S. and think it’s going to be a huge hit as it continues to make its way across the globe.”
Thanks Palm for the phone call today. I am pleased to share this info. I was pretty stoked with the announcement back in September. I expected it to do well, but this is better than I thought.
Update : I got a follow on email to my conversation with Palm today, read on for some key facts about the Centro Sales.
Key Points about the Centro
- -Palm announced today that it has sold the millionth Centro smartphone and expects Centro sales to continue to gain momentum, domestically and globally.
- This milestone shows that at $99, Centro is priced appropriately for the mainstream market.
- Centro is now shipping internationally in more than 10 countries, including Hong Kong, Singapore, India, the UK, Germany, Spain, Ireland, France and Italy.
- Centro offers people the features of a smartphone at the price and size of a traditional mobile phone.
- Centro offers customers an affordable, simple and fun option for staying connected and doing more with their mobile phones.
- Centro delivers all its functionality with the ease of use and design that appeals to the masses.
- First introduced in the United States last September exclusively with Sprint. (Availability began on Oct. 14, 2007)
- Introduced on AT&T on February 19
- Both carriers sell Centro for $99.99 (after carrier contract requirements and rebates)
- Smartphones accounted for 11 percent of all mobile phone sales in 2007 in the United States, and this is expected to increase to 35 percent by 2011. (IDC)
Written by Chris Leckness · Filed Under At&t, Palm, Smart Phones, Sprint
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