Atom Don’t Get No Love from Intel
During Intel’s Earnings Conference Call a few days ago, Intel Chairman Paul Otellini had this to to say to analysts and investors about the Atom chip found in so many upcoming Netbooks and UMPCs:
(Atom) is less than a third the performance of our Centrino (processor). You’re dealing with something that most of us wouldn’t use.
We do not see (Atom) replacing Celeron. If you look at the Netbook products being built around Atom, they’re all lower-priced, lower features, smaller screen size notebooks aimed at first-time buyers or second, third, or fourth machine in a household.
Nice…why do I suddenly feel like a barbarian at the gate? One would think that as Intel chairperson, he would want to sing the praises of ALL his products and their unique niches, especially ones that are dominating their space like the Atom. Oh, I forgot, Atom chips and low cost machines don’t bring in the wicked high margin that new Centrino 2 laptops do. My bad, my bad….I almost began thinking that innovation or technology advancement or customer satisfaction were the goals instead of accumulating as many shiny rocks as possible before being forced out of the seat by the next Intel Chairperson.
I get so confused.
Celeron???? Sheesh…no love at ALL.
(Source – CNet)
Written by Zealot · Filed Under General
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Wow, can’t believe he actually said that. Well, I’m still looking forward to my MSI Wind…everything about it looks darn good.
That does not surprice me at all! If you follow my posts in the last one I said almost the same thing. The best of the Atom has a performance close but not higher than the Celerom M at 900 MHz in my old Q1. And I´m happy to see that because the first generation of Atom was around 35% slower than that same Celeron M.